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Tesla Strategic Social Media Campaign
Client:
Tesla Student Project
Year:
2022
Student project to create a social media campaign for Tesla Model C. The assignment involved competition and target audience research, SWOT and situation analysis, developing a campaign based on research and analysis, creating content, and a plan for execution. The group organized the plan into a social media calendar, and set important launch dates and schedules for social media posts. Below are some examples from the plan and content from the project.











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